Research - The Key to Interview Success


The key to a successful interview is research. So here's our checklist, to ensure you are fully prepared for question time.

You spend weeks (months maybe) trawling through job sites, and due to the increasing, and somewhat irrational, fear of facing eternal unemployment, you have applied for any and every role that you believe you're remotely suitable for.

You then spend weeks (months maybe) checking through your emails, only to be faced with "You have no mail", or if you're lucky, a couple of "After careful consideration" rejection emails. It appears your notion of eternal damnation was not so irrational after all...

But, after commendable persistence and the unshifting feeling that you've become "keen", you finally get offered an interview. Here it is; your chance to prove to someone that you're existence is worth more than Jeremy Kyle re-runs and breakfast from The Golden Star. And to do this, you need to research.

Not wanting to insult your intelligence by informing you of the basics (not to wear jeans, not to swear, not to cry), we will focus solely on how to thoroughly research for your long-awaited interview.

Here's a list of questions you should answer before entering that interview room:

The Market


How does the industry work?

What are the latest industry news and trends? (This is vital when applying for a position within the digital sector, as it is a notoriously fast-paced and ever-changing industry)

The Company


Have you paid close attention to all information provided on their website?

What is the structure of the company?

What is the formation of the team you are aspiring to join?

Are there any recent press releases involving the company?

Have they won any new clients?

Have they been nominated for any awards recently?

Have they undergone any recent developments (e.g. expansion, relocation) of late?

What is the company's background? (i.e. success rate and turnover over recent years)

Have you visited the company's Linkedin profile? Is there any information available regarding new hires or company statistics?

Are you following the company on Twitter?

Are you a fan of the company on Facebook?

Have you kept up-to-date with the company's Facebook, Twitter and blog?

The Interviewer


What is the name and title of your interviewer?

Have you checked if they use various social media platforms?

Do they have their own personal blog?

The Interviewee ...yes, that would be you


Do you know your entire career history (including dates) in enough depth to talk through it?

Are you aware of areas of potential scrutiny within your CV? (e.g. gaps in CV or short stints of employment)

Do you now how to address these potential areas of scrutiny?

Now it's your turn to the ask the questions...


Prepare at least ten questions to avoid all of your questions being answered before you even get to ask them.
Here are some staple questions to ask at the end of your interview, but make sure you also formulate personal questions that relate directly to the company. If you have answered all of the above questions, you should have no difficulty in drafting these questions.

How does this role relate to the overall structure of the organisation?

What clients are you currently targeting to work with?

What is your own personal background in this industry?


Good luck! And if all else fails, rest-assured Jeremy will be awaiting your return to the sofa.

By Holleh Nowrouz



Comments...

Add a comment


Name:   
Comment:   
 

Jobs we know about

Things we know are happening

  • Digital Marketing Planning Fast Track 1-day Training

    This training is probably best for many busy marketing professionals and company directors. This ...

    10/02/2016 |

    This training is probably best for many busy marketing professionals and company directors. This Digital Marketing workshop gives you the roadmap for your business digital strategies prioritising your digital activities ...

  • Talent Day

    Talent Day is the largest digital careers fair in the North and a must-attend event for anyone ...

    10/02/2016 |

    Talent Day is the largest digital careers fair in the North and a must-attend event for anyone looking to work in the digital and creative industries.

  • MadLab’s Coding Roadshow

    MadLab’s Coding Roadshow returns this half-term to bring beginners coding to children in Rochdale!

    17/02/2016 |

    MadLab’s Coding Roadshow returns this half-term to bring beginners coding to children in Rochdale!

  • Creative Kitchen - Developer Breakfast

    Creative Kitchen arrives in Manchester with the ever popular “Developer Breakfast” in partnership ...

    17/02/2016 | Foundation Coffee House

    Creative Kitchen arrives in Manchester with the ever popular “Developer Breakfast” in partnership with Manchester Digital.

look at all events Go to our calendarlink

Things we tweet about

  • orchardjobs - 10 hours ago

    Content Writer in #Manchester, up to £25k. - @Orchard_Daniel #marketingjobs https://t.co/9ZDtUi3GgE

  • orchard_helen - 12 hours ago

    @natonewman @EscapeRoomUK 😂

  • orchardtweets - 13 hours ago

    We've taken a look at the Premier League branding for next season over on the Orchard Blog. https://t.co/7eWff9OuRG https://t.co/oZd292uIV1

  • orchard_chris - 17 hours ago

    Orchard take a look at the Premier League rebrand... READ: https://t.co/8dZICeHmpt https://t.co/gZxjZC5pyh

  • orchard_davido - 17 hours ago

    The Orchard Blog has taken a look at the Premier League's new rebrand for next season. https://t.co/OVaNiRQa1V https://t.co/TsnoWwy1T8

  • orchard_tommy - 18 hours ago

    The Orchard Blog has taken a look at the Premier League's new rebrand for next season. https://t.co/x0dvXXrlOj https://t.co/w907eBjUCz

  • orchard_andy - 18 hours ago

    For information on the Premier League's new rebrand, head over to the Orchard Blog. https://t.co/3xKws4Vgbk https://t.co/8caBq7DEJc

  • orchard_mike - 18 hours ago

    The Orchard Blog has all the info about the Premier League's rebrand for next season. https://t.co/9JmNPWz3lR https://t.co/ME8VDDedmu

  • orchard_davidh - 18 hours ago

    Our thoughts on the Premier League's new 'visual identity' - https://t.co/mnFszPWBlh #PremierLeague #Rebrand https://t.co/zN8Ai0wITb

  • orchard_aj - 18 hours ago

    Our thoughts on the Premier League rebrand - https://t.co/mJtrSRVsRw https://t.co/VXyj7TYHrT

  • orchard_luke - 20 hours ago

    RT @CurveAgency: We have an open office today and tomorrow, hosting a #Drupal8 #SprintWeekend happy coding everyone!

  • orchard_rick - 1 day ago

    RT @Orchardjobs: Group Account Director in #Leeds, up to £60k. - @Orchard_Rick #agencyjobs https://t.co/y1TJtr4mBG

  • orchard_daniel - 1 day ago

    Print Production Manager role for a global business based in Cheadle, Staffs. 12 month FTC, up to £40K. Interested? Daniel@orchard.co.uk

  • orchard_laura - 1 day ago

    Manchester, I love you but this kind of weather just isn't acceptable on a Monday Morning 🙈☔️

  • orchard_lucy - 4 days ago

    RT @Orchardtweets: Great evening last night which @Orchard_Andy has recapped. @Texturemcr @chrisgaffey @lordwhitney @claudiaklat @uncoatedm…

  • orchard_sarahc - 14 days ago

    RT @alexcannon247: Just spent at least 2 minutes trying to find an emoji to best describe Stephanie. These were the contenders... 👎🏼😷🐀🐖🐶🐍🚲🔫…

  • orchard_rich - 31 days ago

    RT @Darth_Vivid: Streamsports seem a little confused as to who Man Utd are playing today…. #mufc #sufc #swfc https://t.co/y6earf8BGE

  • orchard_charley - 53 days ago

    RT @Orchard_Laura: Orchard girlies! Xmas do! @Orchard_Helen @Orchard_Lucy @orchard_sarahc @Orchard_Charley https://t.co/fsQ40r2tQl