SkyBet launch AI recruitment ChatBot


Run for the hills, it looks like the end is nigh for the recruitment industry if Sky get their own way.

Jeff Stelling, Sky Sports presenter and the host of Soccer Saturday, has become the face of a new virtual recruitment ChatBot that has been launched by SkyBet. 

The online betting company is the first to ever use an AI ChatBot for recruitment and the aim for SkyBet is to improve candidate engagement and to enhance and support their recruitment process.

‘Ask Jeff’ on Facebook is able to ask and respond to questions, with the use of interactive buttons, about the company culture, business locations, along with an applicant’s status and the benefits and social opportunities that SkyBet can offer a candidate.

It’s the first ever AI recruitment ChatBot to be used in the betting and gaming industry and it’s using artificial intelligence and natural language processing to give applicants 24/7 access to the recruitment process.

Sky claim that it will offer an interactive experience from the moment an application starts, right through to someone’s first day with the company - very clever indeed.

It’s a pretty cool and quite fun tool to use and it’s no doubt engaging for the candidate, another positive of this AI ChatBot is no doubt the time it will free up for the recruitment team. They can then spend more time supporting and advising potential employees at the later stages of a hire, rather than simply fielding more straightforward closed questions that the AI ChatBot does.

It’s a newly developed and bespoke piece of technology and the idea behind the Jeff Stelling ChatBot, like most AI technology, is that it will evolve and develop over time as more people begin to use it. 

It doesn’t look like there will be any consultants out of their recruitment positions anytime soon due to Jeff Stelling and his ChatBot but it’s certainly one to keep an eye on for the future.




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