CIM - Making the most of integrated marketing


Increasing your return on investment through integration

 

Date: Thursday 22nd March,
Time: from 6.00pm
Location: The New Ellington Hotel, 23-25a York Place, Leeds, LS1 2EY

What can integrated marketing do for you? Does it deliver an improved return on investment (ROI), and how can it be managed? Just how can conventional advertising work with print, social media and mobile?

Ashley Young, Marketing Manager of Lightwater Valley will be sharing his experiences of integrated marketing, and how this has been affected by the economy, social change and technology.

See what effect these changes have had upon marketing strategy, and what the resulting ROI has been.

This event is ideal for anyone involved in marketing, who wants to understand more about integrated marketing, and the effect of social change upon the uptake of new media.

Registration at 18:00; the event starts at 18:30 and is expected to finish at 20:00. This is a CPD category 10 event. If you are non EU resident, please call the events team to make your booking.

Price information: Free to members, Studying Member: £0, Student: £5.00, Guest: £25.00

Price includes tea and coffee. If you have any special requirements please contact the events team.

Alternative Pay Details: Please book online for this event. If you cannot do so please call The Chartered Institute of Marketing on 01628 427340.

Contact: Region and Branch Events
Contact Email: cimevents@cim.co.uk

http://www.cim.co.uk/Events/EventDetail.aspx?ObjectID=44549






Things we'd like to talk about

  • A look at the design world in 2017

    Chances are there's something design related that catches your eye nearly every single day. ...

    10/02/2017
    10/02/2017

    Chances are there's something design related that catches your eye nearly every single day. Whether it’s the new look of a well known high street brand, the launch of a new documentary or the rebrand of a country, there’s ...

  • Orchard launches brand new team of Freelance Content Specialists

    Are you currently drowning under a sea of ever burdening content?

    31/01/2017
    31/01/2017

    Are you currently drowning under a sea of ever burdening content?

  • How to prepare yourself for a video interview

    Video interviewing is something that has been touted as the future of recruitment for a while ...

    30/01/2017
    30/01/2017

    Video interviewing is something that has been touted as the future of recruitment for a while now.

  • SkyBet launch AI recruitment ChatBot

    Run for the hills, it looks like the end is nigh for the recruitment industry if Sky get their ...

    11/01/2017
    11/01/2017

    Run for the hills, it looks like the end is nigh for the recruitment industry if Sky get their own way.

read other articles Go to our bloglink

Jobs we know about

Things we tweet about

  • orchard_chris - 2 hours ago

    The UK Spaceflight Bill: Commercial space flights from UK by 2020 #science #tech https://t.co/2RfkEBAZfU https://t.co/4bqJi1U6rv

  • orchardjobs - 2 hours ago

    Product Marketing Manager in #Manchester, up to £35k. - @Orchard_Davidh #marketingroles https://t.co/OwtmsOQV1Z

  • orchardtweets - 5 hours ago

    Junior Creative Artworker in #West Yorkshire, up to £18k. - @Orchard_Rich #designjobs https://t.co/vRKKmR7NqI

  • orchard_davidh - 11 hours ago

    Looking forward to starting this new @NetflixUK series this week. #TheArtOfDesign #Creativity #MondayMotivation https://t.co/3krkXTOOQX

  • orchard_rich - 11 hours ago

    Are you a Jnr C Artworker with 6 months + comm exp? Gr8 opportunity in central W #yorkshire £16-18k. #artworkjobs… https://t.co/l7Eo7OLuMt

  • orchard_mike - 2 days ago

    One hour wait in the freezing cold despite pre booking a ticket, no Guy fawkes and no room of mirrors @YorkDungeon very disappointing. 👎🏻

  • orchard_davido - 3 days ago

    RT @LASTEXITshirts: For #RandomActsOfKindnessDay we're giving away 2 of our film inspired T-shirts. Simply RT to enter the competition. htt…

  • orchard_helen - 4 days ago

    RT @Buffalo7: Great first day @ProlificLive. See you all tomorrow. Stand 24. Catch @lyndonnicholson's #Keynote here: https://t.co/RkhXRQLXN…

  • orchard_aj - 5 days ago

    I want an Amazon Echo Dot because if my fiancée doesn't turn up on the big wedding day, Alexa will be there for me #OrchardLive

  • orchard_andy - 5 days ago

    Come see us on Stand 77 - we’ve got our famous mobile phone #ChargeStation along with some Amazon Echo Dots to WIN.… https://t.co/AQPtJfbdHF

  • orchard_lucy - 18 days ago

    The information regarding our brand new team of Freelance Content Specialists can be found here:… https://t.co/EgfwLOYXIG

  • orchard_tommy - 19 days ago

    Good afternoon! New #Photography role - #Liverpool / National Brand / £20-22k. If you've got 2+ years exp. please g… https://t.co/BegQQEtC8r