CIM - Making the most of integrated marketing


Increasing your return on investment through integration

 

Date: Thursday 22nd March,
Time: from 6.00pm
Location: The New Ellington Hotel, 23-25a York Place, Leeds, LS1 2EY

What can integrated marketing do for you? Does it deliver an improved return on investment (ROI), and how can it be managed? Just how can conventional advertising work with print, social media and mobile?

Ashley Young, Marketing Manager of Lightwater Valley will be sharing his experiences of integrated marketing, and how this has been affected by the economy, social change and technology.

See what effect these changes have had upon marketing strategy, and what the resulting ROI has been.

This event is ideal for anyone involved in marketing, who wants to understand more about integrated marketing, and the effect of social change upon the uptake of new media.

Registration at 18:00; the event starts at 18:30 and is expected to finish at 20:00. This is a CPD category 10 event. If you are non EU resident, please call the events team to make your booking.

Price information: Free to members, Studying Member: £0, Student: £5.00, Guest: £25.00

Price includes tea and coffee. If you have any special requirements please contact the events team.

Alternative Pay Details: Please book online for this event. If you cannot do so please call The Chartered Institute of Marketing on 01628 427340.

Contact: Region and Branch Events
Contact Email: cimevents@cim.co.uk

http://www.cim.co.uk/Events/EventDetail.aspx?ObjectID=44549






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Jobs we know about

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    Graphic Designer in #Manchester, up to £30k. - @Orchard_AJ #designjobs https://t.co/rdFHskk10d

  • orchardtweets - 43 minutes ago

    Notch or Not, what's your view? At Orchard it's a resounding NO! https://t.co/tU9PFI1XfC https://t.co/U5vnf7hvGq

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    @G_Mellors I missed the trials because of best man duties in Rhodes! #nextyear

  • orchard_davido - 1 day ago

    RT @FootballVines: Ref cam should be in every game. https://t.co/VG1uVZ2YiZ

  • orchard_mike - 2 days ago

    Really interesting piece tonight on political persuasion using social. BBC Two - Secrets Of Silicon Valley https://t.co/2C8Xt00QN4

  • orchard_lucy - 5 days ago

    I'm looking for a #freelance #frontenddev with availability from next week to work with a #Cheshire based client. Contact me for details

  • orchard_deke - 6 days ago

    https://t.co/DPzrv1myDY

  • orchard_tommy - 20 days ago

    Great event and loving the new OGS venue! Some very thought provoking stuff on such immersive technology :)… https://t.co/cL8SGJzxES

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    If FailArmy tackled logos. Distinctly remember the social media backlash against GAP's doomed redesign a few years… https://t.co/H3GXFHwpZU

  • orchard_laura - 33 days ago

    Fascinating talk from Jim Williams! https://t.co/d6RylAQqwn