CIM - Making the most of integrated marketing


Increasing your return on investment through integration

 

Date: Thursday 22nd March,
Time: from 6.00pm
Location: The New Ellington Hotel, 23-25a York Place, Leeds, LS1 2EY

What can integrated marketing do for you? Does it deliver an improved return on investment (ROI), and how can it be managed? Just how can conventional advertising work with print, social media and mobile?

Ashley Young, Marketing Manager of Lightwater Valley will be sharing his experiences of integrated marketing, and how this has been affected by the economy, social change and technology.

See what effect these changes have had upon marketing strategy, and what the resulting ROI has been.

This event is ideal for anyone involved in marketing, who wants to understand more about integrated marketing, and the effect of social change upon the uptake of new media.

Registration at 18:00; the event starts at 18:30 and is expected to finish at 20:00. This is a CPD category 10 event. If you are non EU resident, please call the events team to make your booking.

Price information: Free to members, Studying Member: £0, Student: £5.00, Guest: £25.00

Price includes tea and coffee. If you have any special requirements please contact the events team.

Alternative Pay Details: Please book online for this event. If you cannot do so please call The Chartered Institute of Marketing on 01628 427340.

Contact: Region and Branch Events
Contact Email: cimevents@cim.co.uk

http://www.cim.co.uk/Events/EventDetail.aspx?ObjectID=44549






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Jobs we know about

Things we tweet about

  • orchardjobs - 45 minutes ago

    Senior Web Designer in #Manchester, up to £35k. - @Orchard_Tommy #digitaljobs https://t.co/EGKBp4oF0E

  • orchard_helen - 9 hours ago

    So proud to be British this week 🇬🇧

  • orchard_mike - 14 hours ago

    Sweden Vs Silicon Valley, we compare two vastly different working days https://t.co/vi6tbm9uhc https://t.co/ujHxzqG0YO

  • orchardtweets - 15 hours ago

    A great panel debate on the Future of Agencies at AdWeek - https://t.co/lAC8vRJg7i https://t.co/qOxo5fmDI7

  • orchard_aj - 15 hours ago

    RT @Orchardtweets: We finally got to eat our own egg! https://t.co/zcm8XDSE7l

  • orchard_lucy - 16 hours ago

    RT @orchard_davido: ***Freelance Front End Dev/Digital Designer wanted*** 3-4 week booking in April based in Sheffield, get in touch for de…

  • orchard_davido - 17 hours ago

    ***Freelance Front End Dev/Digital Designer wanted*** 3-4 week booking in April based in Sheffield, get in touch fo… https://t.co/YBPXVyFsXt

  • orchard_andy - 17 hours ago

    Thanks Mike! https://t.co/kizxLqqHaN

  • orchard_chris - 19 hours ago

    Applications are open! £5m banking technology challenge arrives in Manchester #fintech https://t.co/tSpPAlSLGA via @ProlificNorth

  • orchard_tommy - 3 days ago

    Love this, but I was always told that you can burn a consistent image into a TV screen? https://t.co/Lkwm9K9PGW https://t.co/bfwqambfq1

  • orchard_davidh - 4 days ago

    Shoppable Advertising, we take a closer look into this popular Ecommerce technique. https://t.co/6juJrmcLEF https://t.co/SFtUHpnS3g

  • orchard_rich - 7 days ago

    There coming... https://t.co/jDg47nuHAn