CIM - Making the most of integrated marketing


Increasing your return on investment through integration

 

Date: Thursday 22nd March,
Time: from 6.00pm
Location: The New Ellington Hotel, 23-25a York Place, Leeds, LS1 2EY

What can integrated marketing do for you? Does it deliver an improved return on investment (ROI), and how can it be managed? Just how can conventional advertising work with print, social media and mobile?

Ashley Young, Marketing Manager of Lightwater Valley will be sharing his experiences of integrated marketing, and how this has been affected by the economy, social change and technology.

See what effect these changes have had upon marketing strategy, and what the resulting ROI has been.

This event is ideal for anyone involved in marketing, who wants to understand more about integrated marketing, and the effect of social change upon the uptake of new media.

Registration at 18:00; the event starts at 18:30 and is expected to finish at 20:00. This is a CPD category 10 event. If you are non EU resident, please call the events team to make your booking.

Price information: Free to members, Studying Member: £0, Student: £5.00, Guest: £25.00

Price includes tea and coffee. If you have any special requirements please contact the events team.

Alternative Pay Details: Please book online for this event. If you cannot do so please call The Chartered Institute of Marketing on 01628 427340.

Contact: Region and Branch Events
Contact Email: cimevents@cim.co.uk

http://www.cim.co.uk/Events/EventDetail.aspx?ObjectID=44549






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Jobs we know about

Things we tweet about

  • orchardjobs - 14 minutes ago

    Mid Weight Copywriter in #South Yorkshire, up to £25k. - @Orchard_Rich #creativejobs https://t.co/8mRtaViB2x

  • orchardtweets - 1 hour ago

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  • orchard_chris - 4 hours ago

    Love the #techforgood trend... https://t.co/OPQxJMikMH

  • orchard_rebecca - 6 hours ago

    RT @CityLifeManc: Mysterious paper angels have reappeared in Manchester and you won't believe why this time https://t.co/Pgohladt5D

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    Digital Designer role in Manchester. £30,000 - £40,000. High profile agency with significant investment in digital.. https://t.co/fZCdhS8zm1

  • orchard_rick - 1 day ago

    @Orchard_Helen The same thing is happening in America though. :(

  • orchard_helen - 1 day ago

    @Orchard_Rick Ah ok. In that case, i'm going back to the airport 👋🏼

  • orchard_mike - 6 days ago

    Wow 2 awards for @Space48ers congrats. Where are you @Jon_Woodall ? #BigChipAwards

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    Brand new role based in #Liverpool - #marketing & #events for a forward thinking agency - https://t.co/gZDn5pHdSt https://t.co/TSJpzfIlW6

  • orchard_tommy - 13 days ago

    NEW JOB :: Great new 3D Visualiser role, please get in touch if you're interested DM or Email - tom@orchard.co.uk :D https://t.co/36HetYN7Ko

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    Never before have I been so proud to sit next to a man while he ate! https://t.co/DKne2F0oHS

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    RT @Orchard_Helen: *Please Retweet* I have a few non-creative artworker roles on in #manchester city ctr - £20-25k please get in touch #hir…

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    RT @Orchardtweets: ***FREELANCE OPPORTUNITY*** Retoucher wanted for 1/2 weeks work based in Merseyside. Contact Lucy or Dave on 0161 455 00…

  • orchard_rich - 22 days ago

    RT @footyawayday: The beautiful game.... https://t.co/RYxPxK7WEI