CIM - Marketing Cheshire: An Update


Find out how Marketing Cheshire is getting on 6 months after the launch of "Visit Chester and Chester" (VCC)

Cheshire and Warrington's newly-formed Local Enterprise Partnership has given Visit Chester and Cheshire (VCC) a wider remit for place marketing and promotion, as well as traditional visitor economy support. 'Marketing Cheshire' retains VCC as the consumer-facing brand with 'Invest in Cheshire' and 'Live in Cheshire' launched to develop economic growth across the sub-region as the ninth largest by GVA in England. Find out how Marketing Cheshire is getting on six months from the launch and hear an update on the success of the Celebrating Cheshire event on 16/17 September 2011.

Speaker: Barrie Kelly FCIM.

Barrie Kelly FCIM joined Visit Chester and Cheshire in 2004 as Commercial Director then Director of Operations, leaving in 2009. He then joined St Helens Chamber of Commerce as Marketing and Development Director until June 2011, when he returned to spearhead Marketing Cheshire's business offering.

Previously he was Head of Marketing and Commercial Development at The Mersey Partnership - the economic development, investment and tourism body for Liverpool and Merseyside.

Born in Wigan, Barrie is an experienced strategic marketer, beginning his career at Stowe Bowden Wilson (part of the McCann-Erickson group), a then top five advertising and marketing agency in Manchester. He then progressed as Communications Director for The Data Protection Office in 1996.

Throughout his career he has had an outstanding track record of success in both private and public sectors. This has been recognised within the industry with a number of prominent awards including a CIM SWOT Award for brand repositioning (1999), an IPA commendation for advertising effectiveness (1998) and most recently an award from England for Excellence for web site design (2003).

Price Information: Members and Studying Members £10.00, Students: £15.00 and Guests: £25.00

Registration is from 6pm, the event starts at 6.30pm until 8pm. This is a CPD category 10 event.

Book online at www.cim.co.uk/Events/EventDetail.aspx or call the Chartered Institute of Marketing on 01628 427 340






Things we'd like to talk about

  • #OrchardShoots is Back! Fantasy Football 2017/18

    Once again it's time to strap on your virtual laces, separate your midfield from your strikers, ...

    02/08/2017
    02/08/2017

    Once again it's time to strap on your virtual laces, separate your midfield from your strikers, and show us if you really are the special one.

  • Our look at some rebrands that went horribly wrong

    Rebranding is a process that plenty of companies go through and more often than not, the rebranding ...

    19/07/2017
    19/07/2017

    Rebranding is a process that plenty of companies go through and more often than not, the rebranding process is a huge success.

  • When Burger King decided to take on the King of Belgium

    If you expected Burger King to cause some public controversy with a potential rival, you’d ...

    11/07/2017
    11/07/2017

    If you expected Burger King to cause some public controversy with a potential rival, you’d expect it to be with somebody like McDonalds or maybe even Subway. Chances are you’d never have guessed that such controversy would ...

  • Our Top 3 Video Editing Tips

    When it comes to video editing, most people think that it’s just about taking out all of the ...

    01/06/2017
    01/06/2017

    When it comes to video editing, most people think that it’s just about taking out all of the stuff that doesn’t look good.

read other articles Go to our bloglink

Jobs we know about

Things we tweet about

  • orchardjobs - 5 hours ago

    Web Developer in #NorthWest, up to £50k. - @Orchard_DavidO #webdevjobs https://t.co/YQxdoRRdfE

  • orchardtweets - 10 hours ago

    Have you seen Snapchat's latest trick? They're editing crowd footage into single broadcasts. https://t.co/5nwQAaE9cT https://t.co/OmIzzr6P1f

  • orchard_davido - 13 hours ago

    I'm looking for a Studio/Production Manager in #Manchester, up to £35k. Apply below! #creativejobs https://t.co/J3tMwkcoow

  • orchard_aj - 1 day ago

    @G_Mellors I missed the trials because of best man duties in Rhodes! #nextyear

  • orchard_mike - 4 days ago

    Really interesting piece tonight on political persuasion using social. BBC Two - Secrets Of Silicon Valley https://t.co/2C8Xt00QN4

  • orchard_lucy - 6 days ago

    I'm looking for a #freelance #frontenddev with availability from next week to work with a #Cheshire based client. Contact me for details

  • orchard_deke - 7 days ago

    https://t.co/DPzrv1myDY

  • orchard_tommy - 21 days ago

    Great event and loving the new OGS venue! Some very thought provoking stuff on such immersive technology :)… https://t.co/cL8SGJzxES

  • orchard_andy - 27 days ago

    If FailArmy tackled logos. Distinctly remember the social media backlash against GAP's doomed redesign a few years… https://t.co/H3GXFHwpZU

  • orchard_laura - 35 days ago

    Fascinating talk from Jim Williams! https://t.co/d6RylAQqwn