On The Edge - Digital Marketing Conference


On The Edge, is an incredible one-day digital marketing conference bringing together the most inspirational and successful speakers from the digital world.




DATE: Thursday 23rd May 2013
TIME: 9am - 5pm
LOCATION: Blackfriars St, M3 2EQ, Manchester
PRICE: Conference Pass (£125 + VAT)

You and hundreds of other business professionals from the world’s most influential brands will learn the secrets of digital marketing success in a unique event that will push boundaries, re-write rules and leave you with no alternative but to succeed. Guaranteed.

Digital Marketing

Creating a plan to prioritise on the right digital marketing investments
How digital marketers can learn new tricks from the Growth Hackers
Using Analytics to drive performance
10 of the latest developments you need to act on in the 6 key digital communications channels

Organic Search

What types of data can be structured data?
Why do we need to call-out structured data?
How do I implement this?
How do I test it’s working on my pages?
What are the benefits to my business

Email Marketing

How to improve your data acquisition and make sure you're legal at the same time
Ideas that can help your campaigns create more impact across all devices
What can be done to help get your message into the users inbox
Which stats are important and how successful has your campaign really been

PPC

Mobile specific strategies using Enhanced Campaigns
Local strategies using Enhanced Campaigns
Conversion tracking and reporting using Enhanced Campaigns
Ad optimisation using Enhanced Campaigns
How Enhanced Campaigns will affect other AdWords products (Product Listing Ads, GDN, Scheduling, Conversion Optimiser and more)
How to switch to Enhanced Campaigns if you already have a mobile or tablet strategy
How to switch to Enhanced Campaigns if you do not yet have a mobile strategy

Mobile

How mobile can be a positive tool in reducing business costs
The importance of understanding your users and their needs
Why it's vital to respond to customer demand and criticism

Content Marketing

The importance of digital content to your brand
Planning and structuring content
How to scale content
Measuring content ROI

Social Media

How to develop a cross channel brand presence and tone of voice for your business
How to measure social media success
Key tools of the trade. How to develop a B2B social media presence
How to use Google+ for business for search and social synergy

What else?

Network with Marketers, Business Owners, Copywriters, Designers, Brand Managers, Analysts, Account Managers, PR Managers, Event Managers, Social Media Experts from a whole range of SME & corporate businesses from the north & surrounding areas.
Enjoy a sumptuous lunch and as much coffee as you can handle in Manchester city centre.
Earn CPD points
A guaranteed seat for every speaker session
Use the FREE Wi-Fi to keep up with your working day and implement your new strategies straight away

To attend this great learning event please click here!




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read other articles Go to our bloglink

Jobs we know about

Things we tweet about

  • orchard_chris - 5 minutes ago

    Absolutely audacious goal from David Ball. 20 yard chip into the top corner! #Beautiful http://t.co/8SzcaQWRUM

  • orchardjobs - 9 minutes ago

    Digital Manager in #WestYorkshire, up to £40K. Contact @Orchard_Luke https://t.co/nUjGSSTDvO #digitaljobs

  • orchard_helen - 1 hour ago

    @marklongbottom_ @BOC_ATM The best consultants to contact would be @Orchard_chris or @Orchard_Daniel but feel free to email me! :-)

  • orchardtweets - 5 hours ago

    Oh no http://t.co/BM3hsvtnWl

  • orchard_april - 1 day ago

    Calligrapher Recreate Famous Logos In Mere Seconds. Pretty cool. http://t.co/ZQhkDEZnCK

  • orchard_mike - 1 day ago

    @MichaelDiPaola oh Michael you weren't that bad!

  • orchard_ross - 2 days ago

    RT @accessdigital: If anyone is looking for @simonland he's currently engaged...#OrchardEggs http://t.co/ZDQrwVu9g1

  • orchard_andy - 2 days ago

    @Graphic_Design_ that's a great shot Adz, you've clearly been on the receiving end of far too many compliments of late...

  • orchard_luke - 2 days ago

    http://t.co/s2sGYE52nM @Orchard_April Your kind of dog I reckon

  • orchard_laura - 2 days ago

    RT @Orchardtweets: LAST DAY! #Orchardeggs finishes today at 4pm. Play here: https://t.co/G4h2bPGnyN

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    RT @Orchardtweets: LAST DAY! #Orchardeggs finishes today at 4pm. Play here: https://t.co/G4h2bPGnyN

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    RT @Orchardtweets: LAST DAY! #Orchardeggs finishes today at 4pm. Play here: https://t.co/G4h2bPGnyN

  • orchard_rick - 3 days ago

    @Karen_Lewis @Orchardtweets Congratulations! I shall deliver it to you next week. P.S. Can I have a bit of it? *flutters eyelashes*

  • orchard_daniel - 3 days ago

    Google Spreadsheets: More Useful Than You Thought: http://t.co/hiUN2X1l7A http://t.co/ChOWQblOEN