On The Edge - Digital Marketing Conference


On The Edge, is an incredible one-day digital marketing conference bringing together the most inspirational and successful speakers from the digital world.




DATE: Thursday 23rd May 2013
TIME: 9am - 5pm
LOCATION: Blackfriars St, M3 2EQ, Manchester
PRICE: Conference Pass (£125 + VAT)

You and hundreds of other business professionals from the world’s most influential brands will learn the secrets of digital marketing success in a unique event that will push boundaries, re-write rules and leave you with no alternative but to succeed. Guaranteed.

Digital Marketing

Creating a plan to prioritise on the right digital marketing investments
How digital marketers can learn new tricks from the Growth Hackers
Using Analytics to drive performance
10 of the latest developments you need to act on in the 6 key digital communications channels

Organic Search

What types of data can be structured data?
Why do we need to call-out structured data?
How do I implement this?
How do I test it’s working on my pages?
What are the benefits to my business

Email Marketing

How to improve your data acquisition and make sure you're legal at the same time
Ideas that can help your campaigns create more impact across all devices
What can be done to help get your message into the users inbox
Which stats are important and how successful has your campaign really been

PPC

Mobile specific strategies using Enhanced Campaigns
Local strategies using Enhanced Campaigns
Conversion tracking and reporting using Enhanced Campaigns
Ad optimisation using Enhanced Campaigns
How Enhanced Campaigns will affect other AdWords products (Product Listing Ads, GDN, Scheduling, Conversion Optimiser and more)
How to switch to Enhanced Campaigns if you already have a mobile or tablet strategy
How to switch to Enhanced Campaigns if you do not yet have a mobile strategy

Mobile

How mobile can be a positive tool in reducing business costs
The importance of understanding your users and their needs
Why it's vital to respond to customer demand and criticism

Content Marketing

The importance of digital content to your brand
Planning and structuring content
How to scale content
Measuring content ROI

Social Media

How to develop a cross channel brand presence and tone of voice for your business
How to measure social media success
Key tools of the trade. How to develop a B2B social media presence
How to use Google+ for business for search and social synergy

What else?

Network with Marketers, Business Owners, Copywriters, Designers, Brand Managers, Analysts, Account Managers, PR Managers, Event Managers, Social Media Experts from a whole range of SME & corporate businesses from the north & surrounding areas.
Enjoy a sumptuous lunch and as much coffee as you can handle in Manchester city centre.
Earn CPD points
A guaranteed seat for every speaker session
Use the FREE Wi-Fi to keep up with your working day and implement your new strategies straight away

To attend this great learning event please click here!




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read other articles Go to our bloglink

Jobs we know about

Things we tweet about

  • orchard_chris - 12 minutes ago

    Daniel Baptiste Pilkington https://t.co/F7ku5gehiI

  • orchardtweets - 12 minutes ago

    Check out one of the worst iPhone photo's taken at the Super Bowl last night, by Tim Cook. https://t.co/wVcbWBk4ow https://t.co/GwebhBWUW8

  • orchardjobs - 21 minutes ago

    Web Developer in #Stockport, up to £22k. - @Orchard_AJ #digitaljobs https://t.co/xv924yM9gX

  • orchard_daniel - 1 hour ago

    Live roles this week: - Traffic & Production Manager - Cheadle, Staffordshire (12 month contract) £35-40K. - Digit…https://t.co/Du6nlUAt1n

  • orchard_laura - 4 hours ago

    Manchester, I love you but this kind of weather just isn't acceptable on a Monday Morning 🙈☔️

  • orchard_helen - 16 hours ago

    9 years too late but I'm starting #gossipgirl from the beginning 😁

  • orchard_mike - 1 day ago

    @ermlikeyeah surely you want the players. You need them for 4K if you want it. I agree on 3D though, have two 3D tvs, haven't used it once

  • orchard_davidh - 2 days ago

    @BehrouzIX thanks Behrouz. Great to meet you too!

  • orchard_andy - 2 days ago

    https://t.co/hKlPyCyipQ

  • orchard_lucy - 2 days ago

    RT @Orchardtweets: Great evening last night which @Orchard_Andy has recapped. @Texturemcr @chrisgaffey @lordwhitney @claudiaklat @uncoatedm…

  • orchard_rick - 3 days ago

    It feels like the last time I had a meeting with a client where they didn't complain about sky pinching their staff was in 2006.

  • orchard_aj - 5 days ago

    Creative Manager role, North Manchester. £25,000 - £30,000. In-House company...get in touch for further details. https://t.co/nWKJXLF0dM

  • orchard_davido - 6 days ago

    Another quality standard free delivery from @amazon, arrived within a day and a half again!!

  • orchard_luke - 9 days ago

    "Did the recession kill creative marketing? " on @LinkedIn https://t.co/ub4TYPDxpk

  • orchard_tommy - 10 days ago

    @Mcr_FRED Looking forward to tonights talks :D See you guys there...

  • orchard_sarahc - 12 days ago

    RT @alexcannon247: Just spent at least 2 minutes trying to find an emoji to best describe Stephanie. These were the contenders... 👎🏼😷🐀🐖🐶🐍🚲🔫…

  • orchard_rich - 29 days ago

    RT @Darth_Vivid: Streamsports seem a little confused as to who Man Utd are playing today…. #mufc #sufc #swfc https://t.co/y6earf8BGE

  • orchard_charley - 52 days ago

    RT @Orchard_Laura: Orchard girlies! Xmas do! @Orchard_Helen @Orchard_Lucy @orchard_sarahc @Orchard_Charley https://t.co/fsQ40r2tQl