On The Edge - Digital Marketing Conference


On The Edge, is an incredible one-day digital marketing conference bringing together the most inspirational and successful speakers from the digital world.




DATE: Thursday 23rd May 2013
TIME: 9am - 5pm
LOCATION: Blackfriars St, M3 2EQ, Manchester
PRICE: Conference Pass (£125 + VAT)

You and hundreds of other business professionals from the world’s most influential brands will learn the secrets of digital marketing success in a unique event that will push boundaries, re-write rules and leave you with no alternative but to succeed. Guaranteed.

Digital Marketing

Creating a plan to prioritise on the right digital marketing investments
How digital marketers can learn new tricks from the Growth Hackers
Using Analytics to drive performance
10 of the latest developments you need to act on in the 6 key digital communications channels

Organic Search

What types of data can be structured data?
Why do we need to call-out structured data?
How do I implement this?
How do I test it’s working on my pages?
What are the benefits to my business

Email Marketing

How to improve your data acquisition and make sure you're legal at the same time
Ideas that can help your campaigns create more impact across all devices
What can be done to help get your message into the users inbox
Which stats are important and how successful has your campaign really been

PPC

Mobile specific strategies using Enhanced Campaigns
Local strategies using Enhanced Campaigns
Conversion tracking and reporting using Enhanced Campaigns
Ad optimisation using Enhanced Campaigns
How Enhanced Campaigns will affect other AdWords products (Product Listing Ads, GDN, Scheduling, Conversion Optimiser and more)
How to switch to Enhanced Campaigns if you already have a mobile or tablet strategy
How to switch to Enhanced Campaigns if you do not yet have a mobile strategy

Mobile

How mobile can be a positive tool in reducing business costs
The importance of understanding your users and their needs
Why it's vital to respond to customer demand and criticism

Content Marketing

The importance of digital content to your brand
Planning and structuring content
How to scale content
Measuring content ROI

Social Media

How to develop a cross channel brand presence and tone of voice for your business
How to measure social media success
Key tools of the trade. How to develop a B2B social media presence
How to use Google+ for business for search and social synergy

What else?

Network with Marketers, Business Owners, Copywriters, Designers, Brand Managers, Analysts, Account Managers, PR Managers, Event Managers, Social Media Experts from a whole range of SME & corporate businesses from the north & surrounding areas.
Enjoy a sumptuous lunch and as much coffee as you can handle in Manchester city centre.
Earn CPD points
A guaranteed seat for every speaker session
Use the FREE Wi-Fi to keep up with your working day and implement your new strategies straight away

To attend this great learning event please click here!




Things we'd like to talk about

  • Our Top 3 Video Editing Tips

    When it comes to video editing, most people think that it’s just about taking out all of the ...

    01/06/2017
    01/06/2017

    When it comes to video editing, most people think that it’s just about taking out all of the stuff that doesn’t look good.

  • Did Snapchat Kill the Homepage?

    When it first arrived on the App Store many people saw Snapchat as a passing fad for the younger ...

    25/05/2017
    25/05/2017

    When it first arrived on the App Store many people saw Snapchat as a passing fad for the younger generation. But with its continued growth into a multi-billion pound company, it has become much more apparent the impact that ...

  • How Design is Helping to Change the Work Environment

    Offices around the world are being designed and created to attract the diverse generation ...

    18/05/2017
    18/05/2017

    Offices around the world are being designed and created to attract the diverse generation of workers that are needed in today’s technology driven era and the look and feel of the working environment itself has become a key ...

  • The Benefits of Creating Original Content

    The internet is awash with millions of articles, blogs and links from the latest expert on ...

    10/05/2017
    10/05/2017

    The internet is awash with millions of articles, blogs and links from the latest expert on any given topic. For a consumer of content, or even a content marketer, it can be extremely hard to decipher what is actually useful ...

read other articles Go to our bloglink

Jobs we know about

Things we tweet about

  • orchardjobs - 2 hours ago

    Digital Designer in #Manchester, up to £32k. - @Orchard_AJ #digitaljobs https://t.co/HtqLdlEmPF

  • orchardtweets - 2 days ago

    We're still looking for a recruitment consultant to join the team here in #MediaCityUK... get in touch! https://t.co/CJL0k88ZGi

  • orchard_laura - 4 days ago

    We're still recruiting for a consultant in our #Manchester office... could it be you? https://t.co/R7zm81HHBi

  • orchard_mike - 4 days ago

    Warning!Cunning fishing mail from “https://t.co/2hHa9VQWhu” they spoofed the email address correctly but links to a… https://t.co/W82a4cCr3k

  • orchard_aj - 5 days ago

    My @Spotify Summer Rewind playlist is nothing but SENSATIONAL. Really enjoying it, but of course it always going to be superb! #greattaste

  • orchard_tommy - 10 days ago

    I'm looking for a Creative Artworker/Designer for a retail company in #Manchester paying up to £25k. #designjobs https://t.co/3AuIobsfDt

  • orchard_andy - 16 days ago

    SEM Manager £38-45k, Manchester, clientside, luxury home improvements sector, SEO, PPC, Paid Social #jobs Please RT… https://t.co/dWJQwfqA0A

  • orchard_davido - 23 days ago

    Are you exceptional Creative Artworker based in #Manchester? Apply to my latest role below! #designjobs https://t.co/23CvPS7j0O

  • orchard_lucy - 38 days ago

    Currently looking a #freelance Email designer/Builder for w/c 5th June to work with a Cheshire based client. Please get in touch for details