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From Manchester Digital, the latest Cartolgie event will focus on developing the well rounded ...
From Manchester Digital, the latest Cartolgie event will focus on developing the well rounded e-tailer.
In the latest McrFRED event Jake Smith will be talking about how Front End Developers actually ...
In the latest McrFRED event Jake Smith will be talking about how Front End Developers actually see a project through from start to finish.
Rather than talking about a specific technical aspect of Front End Development, Jake Smith, from agency jp74, will be covering the processes involved in successfully tracking and completing a project.
Jake will be using his 13 years of experience trying different productivity methods and practices to provide insight into what works and what doesn't.
Date: Thursday 25th September 2014
Venue: SpacePortX Lever Street M1 2HG
An all day event for anyone who wants to better understand their web traffic.
Orchard Events | Manchester Digital: Getting to grips with Google Analytics
Marketing Managers, Small Business Owners, Account Managers and Project Managers should all attend to increase their understanding of the platform.
The event aims to teach attendees to:
Implement Google Analytics for your website
Navigate the tool and confidently use core functionality
Identify key objectives and metrics for your site
Ensure you have the most effective reporting in place
Analyse performance to drive optimisation activities
Leading the event in Steve Dalgleish from Lynchpin Analytics. For over 12 years he has been helping companies with their online marketing and analytics including many blue chip clients such as: Royal Bank of Scotland, Cadbury, BSI, Turner Broadcasting, Standard Life, First Direct, HSBC and Thomas Cook.
Date: Tuesday, September 30th, 2014
Time: 9:30am - 5pm
Venue: Manchester - To Be Confirmed
Price: £295 (Manchester Digital Members: £245)
A community meetup for the Manchester SEO, Analytics and Social industry.
The event is organised by Mediacom's Search & Social Director Peter Young, FireCask Director Alex Moss, Freelance Web App Developer Shane Jones, and FireCask Lead WordPress developer Rhys Wynne.
The events features speakers from the SEO community and encourages anyone involved in SEO, Analytics and Social to come along, network, and share a drink.
Date: Thursday, 2nd October 2014
Time: 6pm - 9pm
Venue: Lock 91, 9 Century Street, M3 4QL
So you're interviewing for a Digital Project Manager. What questions do you ask?
To find the best candidate you've got to ask the right questions. We've gone to the experts to find out what those questions are.
Before you make your next hire, equip yourself with these bullet-proof questions and some great advice from guest blogger Liane Grimshaw:
"With project Managers you really need to get under their skin, it’s a people based role and they need to be able to lead, inspire, and get the best out of the members of their team.
They need to be able to inspire confidence and have a personality that people warm to but at the same time be strong enough to push back when required.
In the world of Digital Project Managers are the success brokers; Account Managers say ‘Yes’, Project Managers say ‘No’, and developers say ‘Hmmm (*rubs chin) It depends’ "
1. What do you feel is the most effective way to gather clear requirements of a project from your client?
2. Talk me through a project budget that you have prepared, how did you go about ensuring it's accuracy?
3. Why do web projects typically overrun? And how can this be mitigated or overcome?
4. What are the pros and cons of Agile and Waterfall methodologies, what have your experiences of both taught you?
5. What is the largest project that you have worked on? What challenges did it present and how did you overcome them?
6. What project management tools do you use, which do you like the best and why?
7. What do you do to get the best out of your people when running a project?
8. How do you keep yourself up to date with design and technology trends?
9. What management information do you feel is essential to give to your organisation at the beginning, during and end of a project?
10. Can you tell me about a time when you had to manage a difficult client on a project?
More expert interview questions:
So you're interviewing for an SEO specialist. What questions do you ask?
Before you make your next hire, equip yourself with these bullet-proof SEO interview questions and some great advice from guest blogger Martin Cozens:
Martin Cozens is the MD of Banc Media, a search marketing agency based in Manchester that covers all aspects of inbound marketing including SEO, PPC, Social and content strategy.
"An SEO candidate interview is an extremely technical interview. Alongside the obvious technical knowledge needed for such a complex job, you need to demonstrate excellent analytical abilities, organisational skills, and an eye for creative planing.
Real talent within SEO lives and breathes the subject. When asked 'What do you do in your spare time?' The perfect answer is 'I do my own SEO of course!’
When we complied this list, it was incredibly difficult to keep the questions down to ten. Ideally an interviewer would compile a longer list than this, to ensure they can really drill down into a candidates technical expertise."
1. What tools do you use to evaluate and manage your SEO campaigns?
2. Tell me about the impact Penguin has had on one of your campaigns?
3. Can you talk me through how you planned a 12 month campaign, what challenges you faced and how you overcame them?
4. Please rate your knowledge of HTML and CSS on a scale from 1 to 10 with 1 being poor and 10 being excellent?
5. What tools do you use to audit a website and what do you use each one for?
6. Can you describe a Conical tab? How would you use it in a campaign?
7. What do you feel is the most important factor in an SEO campaign?
8. What do you feel are the most important factors in SEO going forward?
9. What are your three favourite excel functions when working with a clients data?
10. How did you manage your daily tasks and campaign budgets in your last role?
So you're interviewing for an Account Manager? What questions do you ask?
Before you make your next hire, equip yourself with these bullet-proof questions and some great advice from guest blogger Peter Craven:
Peter Craven is the Joint Managing Director of Madhouse Associates, an award winning integrated agency based in Central Manchester.
"Essentially the Account Manager interview needs to determine the experience and mix of work a candidate has worked on, the candidates personality and organisational skills and finally to determine if they are the correct character fit for the agency's personality."
1. Tell me about the integrated campaigns you have worked on, which channels were utilised, and why?
2. Talk me through the strategy and planning for one of your key clients.
3. Give me an example of a project that you have worked on which involved both online and offline channels.
4. Can you give me an example of when you have worked with multiple clients at the same time and how you managed?
5. How do you organise and prioritise your workload?
6. Can you tell me about an example where you have had to resolve an issue between a creative team and a client?
7. What systems have you used to manage budgets for your clients, are you targeted on budget performance?
8. What clients do you work on and what’s the mix of B2B and B2C?
9. Which of our clients do you most want to work on?
10. What do you love about your current agency? What are you not so keen on?
11. Describe your current working environment and culture.
So you're interviewing for a Back-End Developer. What questions do you ask?
Before you make your next hire, equip yourself with these bullet-proof questions and some great advice from guest blogger Liliana Ashton:
Liliana Ashton is a Digital Business Consultant specialising in Business Transformation and Change. Liliana has extensive experience working in the global Digital Business and Marketing Industries for over 15 years gleaned from international roles at Amaze PLC, Blast Radius, The Guardian Media Group and her own company, LA UK Consulting Ltd.
“Back-end developers typically work in what might be the back room of a store, but for software. Hence the “back-end” word in their job title. The are highly skilled software developers typically interfacing with databases or APIs to make them usable by other parts of a website, systems or team members i.e. Front-end developers.
In a typical Digital Development project, good quality back-end developers are essential to establishing a solid foundation to new digital products. It is impossible to build or grow a fantastic digital idea if your back-end build and architecture is not solid and reliable.
The one known challenge when recruiting good back-end developers is that they are not (always) the best communicators or extroverts. It is, in parts, due to the nature of their work. With this in mind extra effort might be required at the interview to extract the information needed from the candidate - Be prepare to ask them more questions if they come back with one-liner answers."
1. What do you feel is the best way to provide accurate back-end development estimates?
2. Talk me through the process you go through before marking a work package you’ve worked on as 100% complete
3. How do you ensure that your code is robust and of a quality standard to stand up to rigorous testing
4. How do you organise and optimise your code?
5. What’s the largest website you’ve worked on? What specifically did you code on that site?
6. What is your favourite programming language? Why?
7. What skills and technologies are you the most interested in improving?
8. Do you have any personal projects you are currently working on or have you ever worked on an open source project? If yes, then ask: • What make you decide doing it this way?
9. Do you prefer working in Agile or Waterfall Projects and why?
10. What's the biggest problem faced on one of your projects and how did you solve it?
More expert interview questions:
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