Orchard +44 (0)161 455 0055

Influencers Unhooked: Digital marketing, PR and SEO in the age of the online influencer.
05/03/2018 | Manchester

Influencer marketing is a rapidly growing business and it's becoming increasingly necessary for brands, marketers, and PR's to understand how to use it, how to avoid its pitfalls and how to get real, tangible results.

Unhooked have put together a panel of bloggers to shine some light on the rapidly evolving industry. Speakers include:

Kate Baxter, Fabric of My Life
Launched in 2009, Fabric of my Life is an interiors, lifestyle and travel blog with a focus on contemporary design with a bohemian flair, written by freelance PR consultant Kate Baxter. Having been featured in national newspapers and magazines, such as The Times, The Telegraph and Ideal Homes, Kate regularly collaborates with design brands including Ikea, Heal’s and Iittala, as well as national tourism boards and hotel chains. In September 2017, Fabric of my Life won Best Interior Blog at the inaugural Northern Blog Awards.
Katie Portman, Pouting in Heels
Katie writes Pouting in Heels, an award-winning parenting and lifestyle blog. Covering everything from motherhood to style, women's issues to travel, Katie aims to inspire women with her writing by speaking openly about the things we often find the most difficult to talk about. Katie has worked with many well-known brands over the last five years, including Huggies, Cosatto, John Lewis and ASDA. Pouting in Heels was named the Best Parenting Blog (Mums) at the Northern Blog Awards last year. Katie is also busy writing her first book, due out later this autumn.
Holly Wood, Holly Goes Lightly and We Blog North
Holly is a blogger, mum and start-up business owner. She created and runs WeBlogNorth and is the founder of the annual The Northern Blog Awards. Holly has been blogging for six years, focusing on travel, food, interiors and parenting. Holly has worked with brands including Silvercross, Christy, Boden, LaBelle Assiette, Malmaison, Vileda, EatWith and Festival Number 6. Holly is a champion of micro-influencers and believes that quality engagement is just as strong – if not stronger – than quantity when it comes to collaborating with brands.
Fiona Sarah, A Mum Track Mind
Fiona founded the popular blog, A Mum Track Mind, while on maternity leave from her career as a digital media manager for a global technology company. Fiona now works regularly with leading retailers and travel brands, and considers the likes of Huggies, Mothercare, P&O, Jet2, Selfridges, Charlotte Tilbury and Clarins as some of her most successful repeat collaborations. Working with well known companies, Fiona aims to bring a unique perspective of seeing collaborations from the perspective of both brand and influencer.

The girls will cover everything from how to work with influencers, to planning and delivering an effective campaign, and measuring it's success.

The event is suitable for business owners, in-house marketers, marketing and PR agencies, freelancers, digital marketers, traditional marketers, SEOs or anyone else who is already doing - or think about doing - influencer marketing and blogger outreach.


Registration and a drinks reception starts at 6.30pm. The panel discussion will start approximately 7.15pm. After the panel discussion the bar will be open and there will be a chance to network with others in the marketing, media and content industries.


£1 of every ticket sold will be donated to Forget Me Not Children's Hospice. 

When? Monday, 5th March, 6:30pm - 10:00pm
Where? Anthony Burgess Foundation, 3 Cambridge St, M1 5BY
Tickets? £34 available through link below

Latest Events

08
NOV

Glug #10
6:30pm - 11:00pm | Manchester

Glug are back for their 10th Manchester meet up!

10
NOV

Mage Titans Conference
Manchester

The global event is returning to Manchester, showcasing leading names in Magento Development ...

13
NOV

Manchester Animation Festival
All Day | Manchester

Manchester Animation Festival is the UK’s largest animation festival. Hosted in HOME, the ...

Results: 3

Latest Jobs

Digital Project Manager
20/10/2018 | £35k | Manchester

Digital Project Manager, Integrated Agency Manchester Our client is a long established integrated marketing agency based in Manchester who are looking to recruit a client facing Digital Project Manager.You will be an experienced ...

German Speaking Ecommerce Exec
20/10/2018 | £26k | Manchester

Ecommerce Exec (German Speaking). Warrington £22-£26kThis award winning online health products retailer has experienced considerable growth over the last few years. And with the continued push into Europe, they are looking ...

Social Media and Content Exec
20/10/2018 | £22k | Manchester

Social Media and Content Exec £18,000 - £22,000 Manchester.My client is an established and innovative Manchester agency specialising in results driven Content Marketing. They work with national and international clients, ...

POS Designer
19/10/2018 | £ | Merseyside

A leading UK retail brand has an exciting opportunity for a POS and designer to join their energetic studio based in Liverpool. As POS and Graphic designer, you will have the opportunity to be very creative and work on impactful ...

12345>>

Results: 56

Latest Events

08
NOV

Glug #10
6:30pm - 11:00pm | Manchester

Glug are back for their 10th Manchester meet up!

10
NOV

Mage Titans Conference
Manchester

The global event is returning to Manchester, showcasing leading names in Magento Development ...

13
NOV

Manchester Animation Festival
All Day | Manchester

Manchester Animation Festival is the UK’s largest animation festival. Hosted in HOME, the ...

Results: 3

Latest Blogs

Emojis, Eyeballs and Colours: Your Guide to Click Through

It’s a competitive world for those all important link clicks - so how can you get ahead of ...
16/10/2018

Creative Crunch #6: What's New?

It’s time for our sixth creative round-up! We’ve selected some of the things that have happened ...
09/10/2018

Marketing Lessons We Can All Learn From Starbucks’ Pumpkin Spice Latte…

Pumpkin spice and all things nice - that’s right we’ve hit the beloved PSL season!
24/09/2018

The Ten iOS 12 Features You Need to Know About

The latest update may not appear the most exciting - but there are a few features that may ...
19/09/2018

Top 5 Creative Events in Manchester

Manchester is a thriving hub for creatives, and with so much exciting work and collaborations ...
12/09/2018

Iconic Packaging Designs

These iconic products have been in family homes for decades. They are recognisable to almost ...
07/09/2018

12345>>

Results: 585